<human>:  Let me know about current trends in digital marketing.
<bot>: Digital marketing trends are quickly changing, with new techniques and technologies being introduced all the time. Some of the most popular current trends in digital marketing include the utilization of social media for marketing purposes, the use of personalization, data-driven marketing strategies, content marketing, influencer marketing, SEO, mobile marketing, and programmatic advertising. All of these techniques are helping digital marketers stay ahead of the competition and effectively reach their target audiences in new and creative ways.