<human>:  How does a Monetization strategy differ from a traditional marketing campaign?
<bot>: A monetization strategy typically focuses on generating revenue through the sale of goods or services, whereas a traditional marketing campaign has a broader goal of raising awareness and increasing brand recognition. Monetization typically involves creating a product or service that can be sold for a profit, or setting up a pricing strategy for an existing product or service. On the other hand, traditional marketing tactics commonly include advertising, promotion, public relations and branding activities.