<human>: I'm from a smallish town (population 38,000) in south Georgia in the United States.  I'm involved in a number of nonprofit and community engagement efforts on behalf of other people.  I'm perpetually volunteering for breast cancer awareness fairs and cultural heritage festivals and arts engagement and things of that sort.

However, I've noticed that many events that would probably have mass appeal in the community (such as a beer and country music night to support Big Brothers/Big Sisters) tend to not be well known outside of the small coterie of people who read the newspaper or are among the centralized group in my town who seems to run or have a hand in everything.  This group tends to be disproportionately white and older.

I get frustrated by the low attendance at events, and I get even more frustrated when I hear people say that there's never anything happening.  When I tell people about all the stuff that's going on, they say that they hadn't heard.

This isn't from lack of trying.  These groups have FB pages, Twitter accounts, newspaper articles in the local paper, local TV coverage, and several community calendars, but to my untrained eyes, it doesn't look like its working.  So, in the interest of trying to find out if there's something that I'm missing that would be really useful, I cast this question upon the mercies of the Reddit community.  Let me know your ideas or methods because I honestly would like things to get better.

Hope you're having a fantastic day,

-JMF

Provide a brief overview of the text.
<bot>: If you were a living in a town of less than 50,000, how would you get the word out about what is going on in your area?