<human>:  Why did Apple Music launch with a free trial period?
<bot>: Apple Music launched with a free trial period because it’s the right thing to do. We believe that music should be free, and we want to make sure everyone has access to our service. It’s also the right thing to do because we want to encourage people to sign up for a subscription. People who sign up for a subscription get unlimited access to Apple Music’s entire catalog of songs and playlists, and they get access to Apple Music’s premium features like Apple Music Radio and Beats 1.