wascornrnended foritsefforts togainthesupport ofpolitical leaders andforits roleinadvocating andsupporting socialmobilization, andwasurgedtoencourage efforts inthatareasoastoensurethatchildsurvival anddevelopment couldbe broadened alongthelinesproposed inthemedium-term plan. 84.Several delegations notedwithsatisfction thatthechoiceofpriorities was basedoncountry-specific criteria. However, UNICEF wasurgedtomaintain a balance between priority activities, emergency assistance andthepromotion of long-term development andtoseekglobalandregional goalsalongwith country-specific priorities. 85.Although theprocess ofidentifying goals andpriorities through the formulation ofamedium-term planwasencouraging, andwhiletheconcrete information provided oninfant andchildmortality reduction waswelcomed, several delegations commented thatthereseemedtobenocorresponding systematic presentation forotherfieldsofactivity, especially basicservices. Itwas suggested thatopportunities forevaluating successes against boththeestablished goalsandadherence toprogramme priorities should beexpanded. Planning ofUNICEFcapacity 86.UNICEF wascommended forthespecial efforts undertaken in1985tostrengthen management andimprove organizational effectiveness through theestablishment ofa Planning Unit.Several delegations notedwithsatisfaction thatanintensive and self-critical internal studyofthestrengths andweaknesses of,·the flowof management information within UNICEF hadbeenundertaken, whichresulted inthe administration's takingpositive stepstoincrease programme development capabilities. Itwasfeltthatefforts madetoimprove thequality ofthe country-based situation analysis, theheartofthecountry programming approach, wouldgoalongwaytowards strengthening national efforts. Financial planfor1986-1989 87.Although manydelegations commended measures takenbyUNICEFtoadjustthe growthinresources andexpenditures toamorerealistic levelof5percent, concern wasexpressed abouttheshortfall ingeneral resources incomefor1985and theslimmargin between projected general resources incomeandexpenditure. Itwas feltthateveryeffortshould bemadetoincrease general resources incometomeet thetargets ofthemedium-term plan. 88.Onedelegation stressed theimportance ofeffective programme delivery and expressed satisfaction withthe"rolling basis"methodadopted fortheannual revision ofthefinancial planwhichallowed forcorrections tobemadeinthe annualphasing ofexpenditure andwhichdetermined thelevelofcommitments tobe prepared forthefollowing years. Ontheotherhand,several otherdelegations urgedUNICEFtotakeamorecautious approach withrespect tobudgetestimates and toprepare anincomecontingency planshouldtherebyanysharpdropinincome. -14- External relations Information 89.Several delegations stressed theneedforgreater socialmobilization efforts inordertomakecommunities awareofhealthandotherdevelopment problems. They praised theroleofthemediaandotherinformation channels insuccessful immunization campaigns. 90.Maintaining thepublic imageofUNICEFas"aleanorganization" thattrimmed administrative costsandspentthemaximal amountinactualfieldprogrammes wasa primary objective ofinformation efforts. 91.Anumberofdelegations discussed UNICEF programme communications efforts, several ofthemraising concern aboutitssustainability. The demand forchild services, stimulated andarticulated byfamilies andmotivated through programme communications, wasbuilding thefoundation fora"demand" infrastructure which wouldenable PHCtobecome apermanent, sustainable andcontinuous process. The heightened sensitization ofthecommunity madeothersocialinterventions and programmes, suchasfamilyspacing muchmorereadily acceptable. 92.UNICEF waspraised fortheinvolvement ofheadsofStateandotherprominent leaders inchildsurvival anddevelopment activities, whichwashelping tobring childhealthissuestohigherarenasofpublicawareness, concern andaction. The alliance withthemedia,churchgroups, tradeunionsetc.wasalsolauded. Such linkage helpedtogenerate thepolitical willrequired toensurethesuccess of
**Analysis**
The text appears to be discussing the activities and plans of UNICEF, a United Nations agency focused on improving the lives of children and mothers around the world. The text mentions various aspects of UNICEF's work, including advocacy, program implementation, financial planning, and external relations. The emphasis on child survival and development, as well as the discussion of health and education, suggests that the text is primarily related to the field of humanitarian aid and relief, with a focus on child health and development.

**Category**
Health, Humanitarian aid and relief