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screenElements: Button Carousel Card Thumbnail Badge

screenElements: Card Carousel Thumbnail Button

screenElements: Card Button Thumbnail

screenElements: Card Thumbnail Button Gallery

screenElements:
Button
Carousel
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Thumbnail
Badge
Card
Button
Thumbnail
Progress Indicator
Thumbnail
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Thumbnail
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screenPatterns: Home Home Home Home Home Home Home Home Home

screenKeywords:
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Creating a new brush set

appName: Procreate Pocket

appCategory: Graphics & Design

appTagline: Sketch and paint on iphone

companyHqRegion: Oceania

companyStage: Bootstrapped & Indie

platform: ios

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\ETe[Y )Y Sarah|
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Segmented Control
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Slider
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Home

screenElements: Gallery Thumbnail

screenKeywords:
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Procreate Pocket
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Updating quantity

appName: Groupon

appCategory: Shopping

appTagline: Shopping, discount & coupons

companyHqRegion: US & Canada

companyStage: Public & Mature

screenElements: Icon Divider Thumbnail Button

hotspotType: Tap

screenElements: Button Icon Thumbnail Divider Stepper

screenPatterns: Checkout Loading

screenElements: Button Divider Thumbnail Icon Stepper

screenElements: Button Divider Thumbnail Icon Stepper Button Icon Thumbnail Divider Stepper Icon Divider Thumbnail Button Button

screenPatterns: Checkout Checkout Checkout Checkout Loading

screenKeywords:
9414 il F (Em)
& Review Your Order
One General-Admission Ticket for One
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: $40.94 $29
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@ € 4179 Change
[Pavpa'] PayPal
ORDER SUMMARY
ﬁ Give as a Gift
Promo or Gift Code Add
Subtotal $58.00
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have read the Privacy Statement.
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|9414 il F (Em)
& Review Your Order
One General-Admission Ticket for One
L. Ml \/ehicle - Chitown Movies
: $40.94 $29
29% Off
Q Discount Applied
m 1 +
PAYMENT METHOD
@ € 4179 Change
[Pavpa'] PayPal
ORDER SUMMARY
ﬁ Give as a Gift
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have read the Privacy Statement.
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|9414 il F (Em)
& Review Your Order
One General-Admission Ticket for One
L. Ml \/ehicle - Chitown Movies
: $40.94 $29
29% Off
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PAYMENT METHOD
@ € 4179 Change
[Pavpa'] PayPal
ORDER SUMMARY
ﬁ Give as a Gift
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have read the Privacy Statement.
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|9414 il F (Em)
& Review Your Order
o One General-Admission Ticket for One
- . Vehicle - Chitown Movies
: $40.94 $29
29% Off
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Paypal | PayPal
ORDER SUMMARY
‘m Give as a Gift
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Subtotal $29.00
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have read the Privacy Statement.
Updating Quantity...
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|9414 il F (Em)
& Review Your Order
One General-Admission Ticket for One
L. Ml \/ehicle - Chitown Movies
: $40.94 $29
29% Off
Q Discount Applied
m 1 +
PAYMENT METHOD
@ € 4179 Change
[Pavpa'] PayPal
ORDER SUMMARY
ﬁ Give as a Gift
Promo or Gift Code Add
Subtotal $29.00
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have read the Privacy Statement.
Place Order
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|9414 il F (Em)
& Review Your Order
o One General-Admission Ticket for One
- . Vehicle - Chitown Movies
: $40.94 $29
29% Off
Q Discount Applied
1+
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@ @2 4179 Change
Paypal | PayPal
ORDER SUMMARY
‘m Give as a Gift
Promo or Gift Code Add
Subtotal $58.00
By clicking below, | agree to the Terms of Use and Refund Policy and that |
have read the Privacy Statement.
Updating Quantity...
. ]


Scheduling a workout

appName: Noom

appCategory: Health & Fitness

appTagline: Lose weight with psychology

companyStage: Growth Stage

platform: android

screenPatterns: Schedule Calendar

screenElements: Stepper Button

screenElements:
Stacked List
Divider
Icon

screenElements: Button Stepper

screenElements:
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Date & Time

screenKeywords:
<& Workout Schedule Done
Sun Mon Tue Wed Thu Fri Sat
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S —


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screenElements:
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screenKeywords:
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MONDAY

TODAY'S COURSE
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~3 MINS ‘
Extra credit? Unlock your next lesson

TODAY’S PROGRESS
61kg @
Track more progress +

S —


Apps and devices

screenElements:
Stacked List
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screenKeywords:
< Apps & Devices

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devices.

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Q@ Google Fit O
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@ iGlucose O
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|11:00 P41
Allow Noom to access your
physical activity?
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Apps & Devices
Curriculum
Weight Loss Plan
Exercise Tracking
Food Logging
Notifications
Units (kg/Ibs)
Start Over
Installed Noom Version
9.46.3

S —


Exercise tracking

screenElements:
Slider
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screenPatterns:
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screenKeywords:
<& Exercise Tracking Settings

Your walking goal: 2000 steps
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9.46.3

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screenElements:
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screenElements:
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screenElements:
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screenElements:
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screenElements:
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screenElements:
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Where did you hear about us

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Noom
MOBBIN.CMS+2@GMAIL.COM

<+ ACTIVITY AND NUTRITION
A/ S ¢
In addition to your weight loss goal,
what’s a goal you would like to achieve
with your program?

Run a 5k

Be able to do outdoor activities

Feel comfortable and confident in

my body

@® Feel healthier
Other
S —
|Noom
< MOBBIN.CMS+2@GMAIL.COM
Which channel?

YouTube

Facebook

Instagram

TikTok
S —
|Noom

Youtube
Online TV or Streaming TV
TV
Search Engine (Google, Bing,
etc.)
TikTok
Pinterest
Other

S —
|Noom
< MOBBIN.CMS+2@GMAIL.COM
Where did you hear about us?
Snapchat
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Facebook
Friend or Family
Print, Magazine, Poster or
Billboard
HelloFresh
Instagram
b
|Noom
(— MOBBIN.CMS+2@GMAIL.COM
Articles in several medical journals
describe the results that Noom users
have achieved.
BMJ BRITISH MEDICAL JOURNAL
64% of overweight or obese Noom
users lost more than 5% of their weight
in a 2016 pilot study.
scennc SCIENTIFIC REPORTS
REPORTS - .
78% of participants using Noom lost
weight over a 6 month study.
UNIVERSITY OF SYDNEY'S MEDICAL
CENTER
Project ranked Noom number 1 out of
800 weight loss mobile apps in a 2015
study.
S —


Recovering gallery

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Procreate® is a registered trademark of
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Designed and developed in Hobart, Tasmania.
Restore Example Artworks
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|9:41 all § @)
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Purchasing a subscription

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Meal options

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S —
|X
RED FOOD MORE
Fruit and Nut Bar
Y2 Bar 70 Cal
1Bar 140 Cal
1¥%2 Bars 210 Cal
2 Bars 280 Cal
S —


Onboarding

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Reading lesson

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C. Exercise is optional (but
encouraged).
D. How—and why—you eat are
more important than what you
eat.
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@ F.Allofthe above.
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Simply believe
We started out with this concept
because it’s just so important:
Whether you think you can or you
think you can’t, you’re right.
In psychology, it’s called _
—the belief in your own ability to
succeed.
If you believe you will reach your goals,
you will; if you don’t, you won’t. We
know you can do it, but you need to
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succeed.
If you believe you will reach your goals,
you will; if you don’t, you won’t. We
know you can do it, but you need to
know it, too.
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In the next few days, you'll learn more about N.. )
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Welcome! B
In your opinion, at this very ;
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B. Exercise for 30 minutes a day.
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D. Simply believe.
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TODAY'S COURSE
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~3 MINS ‘
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Quiz I
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Welcome!

In your opinion, at this very ;
4 moment: What do you think is the S

best way to reach your weight-loss |

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I @ B. Exercise for 30 minutes a day. s
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John, your program
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and smart trackers @
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It’s F. All of the above. Wherever
you’ve been, whatever you've tried,
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What makes Noom different?
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el
~3 MINS
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Weighed in
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Log your meals Cﬁ
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Take blood glucose @
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il Home g CJ
MONDAY o
TODAY'’S COURSE
o [}
+ 1 MIN ACHIEVED! . ¢
Extra credit! Q
Extra credit! Q
Extra credit! Q
Extra credit! Q
Extra credit! Q
Extra credit! Next lesson unlocked:
Game: Noom's grocery grab
el
~2 MINS
|< N
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il Home g CJ
MONDAY (V]
Extra credit! Q
Extra credit! Q
Extra credit! Q
Extra credit! Q
Extra credit! Next lesson unlocked:
Start eating less dense
el
~3 MINS
TODAY’S PROGRESS
Weighed in
61kg
Track more progress +
S ——
|< R
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174 cal / serving
4 servings / 60 minutes
This recipe for tabbouleh makes for great light and
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Enjoy any time.
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|= Recipes
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Extra credit! Q
Extra credit! Q
Extra credit! Next lesson unlocked:
Game: Noom's grocery grab
el
~2 MINS
|11:00 PLUELNR
'
You've earned a
noomcoin!
You can earn a noomecoin
for completing all your most
important behavior change
activities each day.
Check my noomcoin wallet
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Extra credit! Next lesson unlocked:
Introducing: NoomCoin
el
~2 MINS
TODAY’S PROGRESS
61kg @
S —
|< R
Things we know to be true: a life
without carbs is no life at all, pasta is
the most delicious carb, and losing
weight is hard.

You can be doing all of the right things

—eating your veggies, drinking a lot of
water, clocking in 8 hours of sleep—
and still not see progress on the scale.
_
(hormones, muscle mass, and
genetics, we're looking at you).

It can be frustrating.

But we also know something else to be
_

[ J
TELL ME MORE
S —
|< R
What's a NoomCoin?
There’s a lot of digital currency talk in
the world right now, but NoomCoins
are different. First, they're simple (no
conversions needed), and two, they're
priceless.
You can’t buy NoomCoins with real
money, you can only earn them..
You’ll earn 1 NoomCoin every time you
complete the healthy habits trilogy:
weighin, log all of your meals for the
day, and reach your reading goal.
[ J
SHOW ME THE MONEY
S —
|11:00 QPLUEL R
< Course progress 1 @
(Y
4
S —
|< R
What's a NoomCoin?
There’s a lot of digital currency talk in
the world right now, but NoomCoins
are different. First, they're simple (no
conversions needed), and two, they're
priceless.
You can’t buy NoomCoins with real
money, you can only earn them..
You’ll earn 1 NoomCoin every time you
complete the healthy habits trilogy:
weighin, log all of your meals for the
day, and reach your reading goal.
S —
|11:00 QLELN
< Course progress 1 @
. 101
2 Introduction to
l—i the Psychology of
‘ Weight Loss
L
-—r
¥
S —
|11:00 QPLUELR
Food Fundamentals |
Discover your eating style, uncover
the root cause of your cravings, and
learn how to navigate the aisle of the
grocery store using (you guessed it!)
psychology
|11:00 QPLUEL R
< Course progress 1 @
4
S —
|&4 ‘A % 2 : A ‘-, o \':."\k.::i—;’; ’q
Pop quiz:
Which of the following is
#2 necessary for you to earn a
) N
~ NoomCoin?
=] Eat1cup of grapes
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| 3
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Let's recap.
You'll earn a NoomCoin when you
take all three actions in a day:
1. Log your weight
2. Select ‘finish day’ in the meal
logging feature once you’ve logged
all of your meals
3. Reach the reading goal you chose
by completing all of your assigned
lessons
That being said,
S —
|< R
You'll earn a NoomCoin when you
take all three actions in a day:

1. Log your weight
2. Select ‘finish day’ in the meal
logging feature once you’ve logged
all of your meals
3. Reach the reading goal you chose
by completing all of your assigned
lessons
That being said,
You'll be able to watch your wallet
grow by going to the course progress
page at any time. We'll take you there
now to collect your first NoomCoin.
[ J
COLLECT MY FIRST NOOMCOIN
S —
|< R
Introducing: NoomCoin
Take a listen by tapping play below or
scroll down to read.
0)010) 0:00
P )
UNLOCK NEXT LESSON
Things we know to be true: a life
without carbs is no life at all, pasta is


Profile setup

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Take a photo
Pick from gallery
|OO
D
|—  Home 2 0
MONDAY

TODAY’S COURSE
Welcome!
~1MIN ‘
Extra credit? Unlock your next lesson

TODAY'’S PROGRESS
61kg @
Track more progress +
|& Next
How does this look?
S —
|—  Home E )
MONDAY
S —
|11:00 QLELN
Allow Noom to access photos
and media on your device?
|& Next
Say cheeeeeeeeese!
Choose a photo that represents you. Don't worry, only
members of your group will be able to see this picture.
S —
|& Next
Tell the group a little about
yourself
John
All about design
S —
|Saving image...
CANCEL
S —


History

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Select a Meal Il Analysis
TODAY 713 Cal
February 7
v/ Breakfast 226 Cal
<% Morning Shack
Lunch Skipped
v/ Afternoon Snack 174 Cal
v/ Dinner 313 Cal
<% Evening Shack
S —
|NOOM €I
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() Messages

(5) Weight graph

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O History

5= Settings

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|=  History
Today
' 4 Meals Logged
713/ 1490 calorie budget
®
xf Did Yoga 30 Mins
’ \ 176 calories burned
(4
You weighed in!
61.3 kg
Yesterday
' 0 Meals Logged
0/ 1350 calorie budget
Saturday, February 5
' 0 Meals Logged
0/ 1350 calorie budget
S ——
|=  History
Exercise Summary
7 days
®
X' Did Yoga 30 Mins
/ -
30 days
®
X' Did Yoga 30 Mins
/ -
Today
' 4 Meals Logged )
®
X' Did Yoga 30 Mins
/ -
(4
R You weighed in!
S —


Account settings

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Start Over
Installed Noom Version
9.46.3

S —
|< Account Settings

Access Code: 11HR-D4JJ
Account Linked
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Update your info
Tap here to reload your historical plan data from
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Flagging a problem

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RED FOOD MORE
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V2 Bar 70 Cal
1Bar 140 Cal
1¥%2 Bars 210 Cal
2 Bars 280 Cal
S —
|X
Flag a problem
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|X
RED FOOD MORE
Nutrition facts >
Flag a problem >
What does the color mean? >
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Y2 Bar
1Bar
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2 Bars
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|X
Flag a problem
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Incorrect food color O
Other O
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Video resolution 1080p
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Pixel height 4000px
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Physical height 770mm
DPI 132
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Created: 6 February 2022
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Completing daily log

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Select a Meal lil Analysis
TODAY 539 Cal
February 7
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v/ Dinner 313 Cal
<% Evening Shack

S —
|X
Select a Meal lil Analysis
TODAY 539 Cal
February 7
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Morning Snack
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Afternoon Snack
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Evening Snack
S —
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Are you sure you want to skip these
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<% Lunch
Yes, skip meals
No, log meals
S —


My articles

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5= Settings

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|— My articles

Welcome to Noom 101 >

Noom's color system with examples >

Break down your calorie budget >

Noom's portion size guide >
S —


Color explanation

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What does Red mean?
Red foods are the most calorie-dense and/or
have the least healthy nutrients, and should
be eaten less frequently and in smaller
portions. Some common red foods are red
meats and dessert dishes. Try to limit these
foods and be mindful of your portion size
when you do eat them.

S —
|X
RED FOOD MORE
Nutrition facts >
Flag a problem >
What does the color mean? >
Portion size guide >
Y2 Bar
1Bar
1% Bars
2 Bars
S —


Action menu

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Help

screenPatterns:
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screenKeywords:
= Help

Weight Logging
Add-ons
PREMIUM FEATURES S
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Healthy Weight
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How do | install Noom?

| forgot my password

My steps are not syncing (IFniorie

S —
|NOOM €I
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CEN Y
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| forgot to apply my promo code at
checkout
Contact Support

S —


Portion size guide

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Cup
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THUMB
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CARDS

S —
|X
RED FOOD MORE
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Y2 Bar
1Bar
1% Bars
2 Bars
S —
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Cancelling subscription

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screenKeywords:
&

STEP 3 OF 3
e —

Thanks for your feedback!

We'd like to make it up to you by offering

you a no-commitment plan for just

US$19/month - that's 65% off regular

price.

You'll get the rest of your trial, and you

can cancel anytime.

Would you like to accept the offer?
Yes, please switch my plan to
US$19/month

@ No, I'd like to cancel my
subscription
S —
|&
We're sorry to see you go.
We've cancelled your
subscription so you will
not be charged in the
future.
You will still be able to use all of Noom
until your trial ends on 22/02/2022
Any questions? Contact support
here
S —
|&
English v =
Subscription details
John (mobbin.cms+2@gmail.com)
Upcoming
Billing Cycle 2-month
Amount $99.00
Charge Date 02/22/2022
f=—] PAYMENT METHOD
Card Number 8112
CANCEL SUBSCRIPTION
CHANGE MY PLAN
Current @ Support
S —
|&
<+ STEP2 OF 3
[ e
How likely are you to try Noom again in
the future?
Very likely
@® Somewhat likely
Neither likely or unlikely
Somewhat unlikely
Very unlikely
S —
|&
| like the program, but it's too
expensive for me
| need more time in trial to make
up my mind
The program is overwhelming
and requires too much effort
I'm not getting results or not
sure if the program works for me

@ Other
|é
We're cancelling your plan.
Please do not click back or
refresh the page.
S —
|&
<+ STEP 3 OF 3
P ) e—)

We know that life often gets in the way
and weight loss is not easy.
Would you like to pause your
subscription and try again later?
Would you like to pause your
subscription?

Yes, pause for 1 month

Yes, pause for 3 months

S —
|&
< STEP10OF 3
®

Why did you decide not to continue

with Noom?
| like the program, but it's too
expensive for me
| need more time in trial to make
up my mind
The program is overwhelming
and requires too much effort
I'm not getting results or not
sure if the program works for me
Other

S —
|&
We're sorry to see you go.
We've cancelled your
subscription so you will
not be charged in the
future.
You will still be able to use all of Noom
until your trial ends on 22/02/2022
Any questions? Contact support
here
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|=  Settings
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Manage Subscription
Apps & Devices
Curriculum
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Exercise Tracking
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Notifications
Units (kg/Ibs)
Start Over
Installed Noom Version
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S —


Win with water

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—  Home B
MONDAY (7]
TUUVAT O FrRUURLEDD
Win with water
5/8 glasses @
D
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Log your meals
You haven’t logged Lunch yet
Weighed in
61.3 kg
You did yoga today!
30 min
Blood pressure: 120/80
Pulse: 70 beats/min
|X
Win with water
5/8 glasses
42 floz,1250 mL
Edit water goal
S —
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Win with water
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Ofloz, OmL
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Win with water
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S —
|—  Home B
MONDAY (7]
TUUVAT O FrRUURLEDD
Win with water
0/8 glasses @
0 8
Log your meals
You haven’t logged Lunch yet
Weighed in
61.3 kg
You did yoga today!
30 min
Blood pressure: 120/80
Pulse: 70 beats/min


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Curriculum name
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Start date: Monday, February 7
Last updated: Monday, February 7
Refresh curriculum info
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servers.

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|=  Settings
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Start Over
Installed Noom Version
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|Refreshed curriculum!
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OK
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< Take blood pressure NEED HELP?
Log your blood pressure
Systolic 120 mmHg
Diastolic 80 mmHg
Pulse 70 BPM
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S —
|< Take blood pressure NEED HELP?
Log your blood pressure
Systolic 120 mmHg
A4
Diastolic 80 mmHg
Pulse 70 BPM
S —
|< Take blood pressure NEED HELP?
Log your blood pressure
Systolic 120 mmHg
Diastolic 80 mmHg
Pulse 70 BPM
S —
|X
What does my result
mean?
Your result was 120/80 which is in the
prehypertension category.
Note: the diagnosis of high blood pressure should be
made by a physician.
Your blood pressure rises with each
heartbeat and falls when your heart
relaxes between beats. While blood
pressure can change from minute to
minute with changes in posture, exercise,
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less than 120 systolic AND less than 80
diastolic.
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so if your result was higher or lower than
normal, you should try again later.
S —
|X
Log your meals Cﬁ
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Take blood pressure O
Take blood glucose @
Log water U

S —
|—  Home B
MONDAY (V]
Start eating less dense %
~3 MINS
TODAY’S PROGRESS
Log your meals
You haven’t logged Lunch yet
Weighed in
61.3 kg
You did yoga today!
30 min
Blood pressure: 120/80
Pulse: 70 beats/min
Track more progress +
S —
|< Take blood pressure NEED HELP?

Your result
Systolic 120 mmHg
Diastolic 80 mmHg
Pulse 70 BPM
What does my result mean?
Source: Manual

Finish
Delete this reading
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|< Take blood pressure NEED HELP?
Log your blood pressure
Systolic 120 mmHg
Diastolic 80 mmHg
A4
Pulse 70 BPM
S —


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Install Noom Widgets on
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1. Go to your home screen.

2. Tap the app list icon.
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4. Press and hold Noom widget and

drag it to your home screen.
GOT IT!
|=  Settings
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Apps & Devices
Curriculum
Weight Loss Plan
Exercise Tracking
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Notifications
Units (kg/Ibs)
Start Over
Installed Noom Version
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S —
|< Notification Settings
Reminders
Exercise Reminders
Get reminders before your scheduled D
exercises.
Walk step goal
Show notification with my step D
progress during the day.
Daily Task Reminders
Get reminded about your daily Noom D
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New content reminders
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Weekly Exercise Record
Show my logged exercises and D
number of calories burned for the
past seven days.
Widgets
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Recipes

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= Recipes
Favorites All Breakfast Lunch Dinner Snack
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Managing subscription

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Current
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Trial Start Date 02/07/2022
Trial End Date 02/21/2022
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@ Support
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|&
English v =
Subscription details
John (mobbin.cms+2@gmail.com)
Upcoming
Billing Cycle 2-month
Amount $99.00
Charge Date 02/22/2022
f=—] PAYMENT METHOD
Card Number 8112
CANCEL SUBSCRIPTION
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|=  Settings
Account
Manage Subscription
Apps & Devices
Curriculum
Weight Loss Plan
Exercise Tracking
Food Logging
Notifications
Units (kg/Ibs)
Start Over
Installed Noom Version
9.46.3

S —


Demographic profile

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screenKeywords:
Noom
<+ DEMOGRAPHIC PROFILE
G ¢ . o
As a man in your 30s, your
environment can play a major role in
your ability to lose weight. Which best
describes the area you live in?

The country

The suburbs

A major city

S —
|Noom
<+ DEMOGRAPHIC PROFILE
. . o

Having something to look forward to
can be a big motivator to stick to your
plan.
Do you have an important event
coming up?

Wedding

Holiday

Summer

S —
|Noom
< DEMOGRAPHIC PROFILE
° * * *
When is the vacation?
Select a date -
Skip to next question >>
S —
|Noom
<+ DEMOGRAPHIC PROFILE
. . o

Having something to look forward to
can be a big motivator to stick to your
plan.
Do you have an important event
coming up?

Vacation

Wedding

Holiday

Summer

Reunion

s
|Noom
<+ DEMOGRAPHIC PROFILE
aEmmm— ¢ . o
Do you have an active diagnosis of an
eating disorder (e.g. bulimia, anorexia,
or similar diagnosis)?

Yes

No

S —
|Noom
+ NOOM CZED
Noom creates long-term
results through habit and
behavior change, not
restrictive dieting
Your Weight
‘W
NOOM
Month 1 Month 6
Scientific Reports - 78% of participants using Noom
lost weight over a 6 month study
S —
|Noom
Great news! Based on Noom users like
you, we predict you’ll be able to
conservatively hit your weight loss goal by
April 7.
Next, tell us a bit about your habits and
behavior so we can determine if you can
reach your goal sooner.
‘ I'Ei: 3
S —
|Get long-term results
Noom's course gives you the motivation and
guidance to make a true lifestyle change.
You'll get:
* A personalized health plan from your
dedicated coach
+ 24/7 support and motivation
* The #1 scientifically-recognized sustained
weight loss solution
Get my customized course
| have an invite code (UPID)
S —
|Noom
As featured in
HOUSEKEEPING CCINN\I
A TODAY SHAPE
&he New York Eimes
S —
|Noom
NOOM
We’ve helped 143,766 men in their
30s lose weight!*
\
C\
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\ Target
® Weight
\.\
() —
*Noom subscribers who lost at least 2% of
their original weight as of October 2021.
CALCULATING WEIGHT LOSS PACE
|Noom

+ NOOM
Unlock health
benefits with
4 0)

just 5%

At Noom, our mission is to help
everyone lead healthier lives.
Did you know? Losing just 5% of your
body weight can reduce your risk for
diabetes, high blood pressure, and
high cholesterol.

Next
|Noom
Great news! Based on Noom users like
you, we predict you’ll be able to
conservatively hit your weight loss goal by
April 7.
Next, tell us a bit about your habits and
behavior so we can determine if you can
reach your goal sooner.

[ »

§

S —
|Noom
February 2022
Su Mo Tu We Th Fr Sa
8 9 10 11 12
13 14 15 16 17 18 19
20 21 22 23 24 25 26
27 28 1 2 3 4 5
|Noom
Sticking to a plan can be
hard, but Noom makes it
easy.
1 : ! a:;—
.
L_
|
*Noom users that also adopt a healthy
lifestyle typically lose 1-2 lbs per week
S —
|Noom
<+ DEMOGRAPHIC PROFILE
[ . . .
When is the vacation?
February 112022
Skip to next question >>
S —
|Noom
THE LAST WEIGHT LOSS PROGRAM
YOU'LL EVER NEED
WE PREDICT YOU'LL BE
128 Ib by April 7
And start losing weight by the vacation!
135 =y
‘ VACATION (134 LB.)
133
132
130
GOAL
129 128 LB
128 @
Mar Apr
Great news! Based on Noom users like
you, we predict you’ll be able to
conservatively hit your weight loss goal by
April 7.
Next, tell us a bit about your habits and
behavior so we can determine if you can
reach your goal sooner.


Welcome course

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MONDAY

TODAY’S COURSE
Welcome!
~1MIN ‘
Extra credit? Unlock your next lesson

TODAY'’S PROGRESS
61kg @
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|< R

Welcome!
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MOBBIN.CMS+2@GMAIL.COM
Matching Behavior
Trends..
DEMOGRAPHIC PROFILE 100%
|
HABITS AND BEHAVIORS 75%
ACTIVITY AND NUTRITION 0%
v
Sit tight! We're building your perfect plan
based on millions of data points from
successful Noom users
S —
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Do you eat at roughly the same
time for each meal everyday?
|Noom
MOBBIN.CMS+2@GMAIL.COM
Charting Best Fit Plan..
DEMOGRAPHIC PROFILE 100%
HABITS AND BEHAVIORS 100%
|
ACTIVITY AND NUTRITION 37%
vv
Sit tight! We're building your perfect plan
based on millions of data points from
successful Noom users
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MOBBIN.CMS+2@GMAIL.COM
Analyzing Demographic
Responses
I
DEMOGRAPHIC PROFILE 29%
HABITS AND BEHAVIORS 0%
ACTIVITY AND NUTRITION 0%
Sit tight! We're building your perfect plan
based on millions of data points from
successful Noom users
S —
|Noom
Are you typically on your feet or
sitting for most of the day?
|Noom
MOBBIN.CMS+2@GMAIL.COM
Predicting Future
Results..
DEMOGRAPHIC PROFILE 100%
HABITS AND BEHAVIORS 100%
ACTIVITY AND NUTRITION 100%
vv'v
Sit tight! We're building your perfect plan
based on millions of data points from
successful Noom users
S —
|Noom
Is there a history of heart
disease or diabetes in your
extended family?


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Nutrition facts

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screenKeywords:
X
Fruit and Nut Bar
|
Serving Size
1 Bar 34.7¢g
Serving Calories 140 Cal
Total Fat 3.8¢g
Saturated Fat 0.7¢
Trans Fat n/a
Cholesterol 0 mg
Sodium 67 mg
Potassium 113 mg
Total Carbohydrates 23.2¢g
Dietary Fiber 269
Sugars 11.3g
Protein 3.34g
S —
|X
RED FOOD MORE
Nutrition facts >
Flag a problem >
What does the color mean? >
Portion size guide >
Y2 Bar
1Bar
1% Bars
2 Bars
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Support chat

screenPatterns:
Help & Support
Emails & Messages

screenPatterns:
Help & Support
Emails & Messages
Emails & Messages

screenKeywords:
11:00 P4l
<  Support chat
Type a message...
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|—  Messages SUPPORT
e COACH
Q@@ Noom Guides &
Hi! We're your Noom Guides! We're here to help you
along your journey and answer any questions you
may have about the app and program. Feel free to
reach out and one of us will get back to you as soon
as possible - usually within 24 hours during normal
business days.
February 7
& Noom Guides &
dh
Hiand welcome to Noom! We’re your
Noom Guides!
4:29 PM
4. Noom Guides &
b
We’re here to help you get the most out of
your experience with Noom and answer
any questions you have. While people
typically ask us questions about food
logging, the color system, and syncing
devices, we can also share helpful tips
and tricks if you find yourself needing
some extra support.
4:29 PM
4. Noom Guides &
b
In the next few days, you'll learn more
about Noom coaching, including the
option to work with a 1:1 coach for more
atlidance and accountahilitv at no extra
[ Write a reply
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Weight graph

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Edit
Charts
Charts
Acknowledgement & Success

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NOOM €I
% Home

() Messages

(5) Weight graph

(2 Recipes

Q0 My articles

O History

5= Settings

£ Course progress
@ Help
|X
< Today >
pounds kilograms stone
|||||||||||||||||||||Y|||||||||||||||||||||

60 61 62 63
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|—  Weight Graph +
= 65.0
= 60.0
GOAL: 56.7 KG = ]
- 55.0 Update 61.3 kg
FEB 27 MAR 2 MAR 5 MAR 8 MAR 11
|—  Weight Graph +
- 65.0
) 61.3 kg
FEB 7
o
- 60.0 ~"“~.~
GOAL: 56.7 KG
- 55.0 Update 61.3 kg
FEB 3 FEB 6 FEB 9 FEB 12 FEB 15
|—  Weight Graph +
= 65.0
i 61.3 kg
FEB7
Logged your N
weight JRE

- 60.0 Tree

GOAL: 56.7 KG
- 55.0 Update 61.3 kg

FEB 3 FEB 6 FEB9 FEB 12 FEB 15

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Setting a reminder

screenElements: Dialog Illustration

screenPatterns:
Reminder
Feature Info

screenElements: Dialog Illustration Checkbox

screenPatterns:
Reminder
Feature Info
Settings & Preferences

screenKeywords:
(¢ < AR
>
Set a reminder to log
your meals!
Logging your meals can help you
accurately monitor how much food you're
eating, make healthier choices, and stay
on track in your program.
Close
|< Food Logging Settings
Meal reminders
Meal Logging Reminders 0
Get reminded to log your meals.
| will log these meals
Breakfast
Morning snack ]
Lunch
Afternoon snack ]
Dinner
Miscellaneous
Wakeup time
Used to track when breakfast is 8:.00 AM
each day
Delete food search database

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Adding to saved meals

screenElements:
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Save

hotspotType: Keyboard Input

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Text Field
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Illustration
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screenPatterns:
Action Option
Save
Save
Select
Acknowledgement & Success
Save
Select
Acknowledgement & Success

screenKeywords:
More ||| Analysis
a Addto Saved Meals >
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= "‘."
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V
You're tougher than nails
We know meal logging can be tough, but that
doesn't stop you from doing it. Great job!
‘ Current meal streak: 1
T‘ 313 Cal
861 calories left in budget
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|Save this meal
Give this meal a nickname:
CANCEL SAVE
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|11:00 P41
Dinner 313 Cal
, , 313 Cal
X  Fried Fish
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|X
Select a Meal lil Analysis
TODAY 539 Cal
February 7
v/ Breakfast 226 Cal
<% Morning Shack
<% Lunch
<5 Afternoon Snack
v/ Dinner 313 Cal
<% Evening Shack

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|More ||| Analysis
* T
3¢ > -
T2
s
' L[]
You're tougher than nails
We know meal logging can be tough, but that
doesn't stop you from doing it. Great job!
‘ Current meal streak: 1
T. 313 Cal
861 calories left in budget
m
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|Save this meal

Give this meal a nickname:

Fish

CANCEL SAVE

> Fish Fishing m e Y
1 2 3 4 5 6 7 '8 9 0
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|More ||| Analysis
* T
3¢ s
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s
' L[]
You're tougher than nails
We know meal logging can be tough, but that
doesn't stop you from doing it. Great job!
‘ Current meal streak: 1
T‘ 313 Cal
861 calories left in budget
S —
|X
Select a Meal lil Analysis
TODAY 226 Cal
February 7
v/ Breakfast 226 Cal
<% Morning Shack
<% Lunch
<5 Afternoon Snack
<5 Dinner
<% Evening Shack
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|More ||| Analysis
., ®
o { ot "
You're tougher than nails
We know meal logging can be tough, but that
doesn't stop you from doing it. Great job!
‘ Current meal streak: 1
T‘ 313 Cal
861 calories left in budget
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