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@ Female
Hi! We're your Noom Guides! We're...
4 Feb 2022 at 3:40:59 PM
Noom Guidesﬁff
Hi and welcome to Noom! We’re your
Noom Guides!
3:40 PM
Noom Guidesﬁff
We’re here to help you get the most out
of your experience with Noom and
answer any questions you have. While
people typically ask us questions about
food logging, the color system, and
syncing devices, we can also share
helpful tips and tricks if you find
yourself needing some extra support.
In the next few days, you'll learn more
about Noom coaching, including the
option to work with a 1:1 coach for more
guidance and accountability at no extra
cost.
3:41PM
E Write a reply
. ]
|9:41 all § @)
< Messages
A7 PM
5 Feb 2022 at 12:13:50 PM

Noom Guidesﬁi‘f
Hey! Just in case this is helpful, here are
a few lists with more green, yellow and
red foods - hopefully it gives some
ideas (-
Green
Yellow
Red

12:13 PM

6 Feb 2022 at 12:18:50 PM

Noom Guidesﬁi‘f
In case you missed it, you can count
exercise besides steps. Just tap “Track
More Progress” at the bottom of your
task list and you’ll be able to log all
kinds of workouts, from yoga to yard
work!

12:18 PM

Noom Guidesﬁi‘f
Hey - we all hit rough patchesin the
journey - remember that the key isn’t to
never fall off (because life happens!).
Instead, it’s all about how you jump
back in. Is there anything you need to
help you jump back in today?

1:31 PM

Y Wwritea reply
. ]
|i@
Group Coach
Noom Guides #
Female
Hi! We're your Noom Guides! We're here
to help you along your journey and
answer any questions you may have
about the app and program. Feel free to
reach out and one of us will get back to
you as soon as possible - usually within
24 hours during normal business days.
|9:41 all T -
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John Doe
y @ London, ON
‘ 10:36 am local time

v )

/" Edit Photo
UX Designer /'
| am a designer with 20 years of experience
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Extra credit! Q
Design “Your Big Picture”
Extra credit! Q
Introducing: NoomCoin
Extra credit! Q
Prepare your scale
Extra credit! Q
Game: Noom's grocery grab
EXTRA CREDIT? UNLOCK YOUR NEXT LESSON
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3 MIN
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Game: Noom's grocery grab
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Welcome to Noon 101 course

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Welcome to Noom 101

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UNLOCK NEXT LESSON
Have you ever wondered:
|9:41 ol T @
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eating them?

Well, that’s exactly what we'll be

covering with...

Noom 101: Introduction to the

psychology of weight loss

Your first mini-course should take

four to five days to complete. By the

end of it, you’ll have self-awareness
skills that will help you:

4 Know how to feel full on fewer
calories.

4 Understand the physical and
mental factors driving your food
choices in the moment.

4 Feel more comfortable stepping
on the scale every day.

4 Identify the root causes of your
“bad” habits.

4 Pinpoint your biggest obstacles
for sticking with a healthier
lifestyle.
|9:41 all © @
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<+ FRIDAY -

TODAY'S COURSE
© 1 MIN ACHIEVED!
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Welcome to Noom 101

¢
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UNLOCK NEXT LESSON
Have you ever wondered:
|[
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to your personally curated library! You
can find all your saved articles in the
drawer menu (tap on the top left cornerin
the homescreen).
|9:41 ol T @
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Your first mini-course should take
four to five days to complete. By the
end of it, you’ll have self-awareness
skills that will help you:

4 Know how to feel full on fewer
calories.

4 Understand the physical and
mental factors driving your food
choices in the moment.

4 Feel more comfortable stepping
on the scale every day.

4 Identify the root causes of your
“bad” habits.

4 Pinpoint your biggest obstacles
for sticking with a healthier
lifestyle.

Ready to get started?

I’'M READY
|9:41 all ¥ @m)
= B G
< FRIDAY -

TODAY'S COURSE
© 1MIN ACHIEVED!
+ ° + ¢

Extra credit! Q
Extra credit! Q
Extra credit! Q
EXTRA CREDIT? UNLOCK YOUR NEXT LESSON
Introducing: NoomCoin (1

Track More Progress -+

. ]
|9:41 ol T @
< [
UNLOCK NEXT LESSON

Have you ever wondered:

4+ Why you grab a snack every time
you walk through the kitchen?

4 How your stomach and brain tell
you you’re full?

4 Why the scale has the power to
impact your mood?

4 How you’ve learned to label foods
as “bad” and now feel guilty
eating them?

Well, that’s exactly what we'll be

covering with...

Noom 101: Introduction to the

psychology of weight loss

Your first mini-course should take

four to five days to complete. By the


Where did you hear about us

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< MOBBIN.CMS5@GMAIL.COM
Where did you hear about us?

Friend or Family
Print, Magazine, Poster or
Billboard

@ Influencer
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Blog Post or Review on a
Website
Snapchat
Radio
Pinterest
|9:41 all ¥ @
TikTok
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etc.)
TV
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Facebook
Youtube
Instagram
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|9: 41 all § @m)
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Which channel?

YouTube

Facebook

Instagram
TikTok
|9:41 all ¥ @m)
(— MOBBIN.CMS5@GMAIL.COM

Articles in several medical journals

describe the results that Noom

users have achieved.

BMJ BRITISH MEDICAL JOURNAL
64% of overweight or obese Noom
users lost more than 5% of their
weight in a 2016 pilot study.

scentiic . SCIENTIFIC REPORTS

REPORTS . .

' 78% of participants using Noom lost
weight over a 6 month study.
UNIVERSITY OF SYDNEY'S
MEDICAL CENTER
Project ranked Noom number 1 out
of 800 weight loss mobile appsin a
2015 study.
|9:41 all § @)
Healthy Weight Program
$60.98/month $88:98/menth

Noom Syllabus: The First 4 Weeks

Week 1 The secrets of calorie density

Week 2 Plan to break your behavior chain

Week 3 Get "unstuck"

Week 4 Become a mindful eating master

ﬁ >
Diana, lost 61 lbs
"The structure of having an article
each day really keeps you engaged.
They focus on the positive, and
remind you that when you mess up it
doesn't mean the whole world is
ending."
Start your 14-day free trial
$60.98/month after trial


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Demographic profile

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As featured in
|9:41 all ¥ @
< NOOM
Noom creates long-term
results through habit and
behavior change, not
restrictive dieting
Your Weight
W
NOOM
Month 1 Month 6
Scientific Reports - 78% of participants using
Noom lost weight over a 6 month study
|9:41 -Ill ? @'
NOOM
We’ve helped 143,766 men in their
30s lose weight!*
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ANALYZING RESPONSES ...
|9:41 -Ill ? (I
< DEMOGRAPHIC PROFILE
L 4 L 4 L 4
Men in their 30s who want to reach
an ideal weight between 54 kg and
64 kg may need a slightly different
strategy depending on their current
lifestyle. Which best describes you?
My diet and activity need a lot of
work
| have some healthy habits
| mostly eat well and stay active
|9:41 il F (Em)
+ NOOM
Sticking to a plan can be
hard, but Noom makes it
easy.
1 1 G
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*Noom users that also adopt a healthy
lifestyle typically lose 1-2 Ibs per week
|As featured in
HOU?E?(CE)EPING CCW
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|9:41 all © =
(— DEMOGRAPHIC PROFILE
[ ) 2 2 2
Have you ever been diagnosed with
or received treatment for diabetes?
Yes
No
|9:41 all § @)

Get long-term results
Noom's course gives you the motivation and
guidance to make a true lifestyle change.
You’ll get:
» A personalized health plan from your
dedicated coach
* 24 /7 support and motivation
» The #1 scientifically-recognized sustained
weight loss solution

Get my customized course

I have an invite code (UPID)
|9:41 all ¥ @m)
THE LAST WEIGHT LOSS PROGRAM
YOU'LL EVER NEED

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14 May
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As a manin your 30s, your
environment can play a major role in
your ability to lose weight. Which
best describes the area you live in?

The country
The suburbs
A major city


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Learn about connects

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( Job Detail
Lead Magnet and eBook Designer for
Gated Content
Graphic Design
Posted 17 hours ago
- Specialized profiles can help you better highlight
your expertise when submitting proposals to jobs
like these. Create a specialized profile.
9. Worldwide
4 required Connects (31 available) (2]
We are looking for someone to re-design our
eBook/Guide so it can be used as a downloadable
asset and lead magnet on our website. | have a Word
document that's ready for you to work your magic on.
You have:
— Excellent design skills and can take a text-heavy
document and convert it into a gorgeous and easy-
to-consume professional PDF.
— A creative eye and can create icons, charts, and
graphics as needed to visually balance the amount of
text in the document.
- Strong language skills. While it's important that the
document has a clean and professional look and feel,
I need someone with strong English language skills
who can edit copy for consistency, take snippets for
callouts, and produce a final document with the
Submit a Proposal \V
. ]
|9:41 all T [
< Freelancer
= upwork
£ Send Proposals
Understanding and Using
Connects
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provide a robust marketplace for
freelancers and clients to connect with
each other and build strong, productive
relationships. As a freelancer or agency,
you'll use Connects to reach out and let
clients know you're interested in their
project.
Freelancing is your business, and like any
business owner, you have to make
investments to sell your products or
services. When business is conducted in
person, you might take a prgspactive clien
to lunch, spend money on(L R EIIESII] o] ofe]4:
presentation, or travel to the client’s
AA & support.upwork.com ¢
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|9:41 all ¥ @m)
£ Job Detail
Lead Magnet and eBook Designer for
Gated Content
Graphic Design
Posted 2 days ago
| R o
This is the number of Connects X
required to submit a proposal for this
job. Learn More
o
4 required Connects (30 available) (2]
We are looking for someone to re-design our
eBook/Guide so it can be used as a downloadable
asset and lead magnet on our website. | have a Word
document that's ready for you to work your magic on.
You have:
— Excellent design skills and can take a text-heavy
document and convert it into a gorgeous and easy-
to-consume professional PDF.
— A creative eye and can create icons, charts, and
graphics as needed to visually balance the amount of
text in the document.
- Strong language skills. While it's important that the
document has a clean and professional look and feel,
I need someone with strong English language skills
who can edit copy for consistency, take snippets for
callouts, and produce a final document with the
Submit a Proposal \V/
. ]


Welcome course

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Welcome!
7 i‘ NN >
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W | ¢
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READ THIS LESSON
|9:41 Wl S @
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Welcome!
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M G 75 Y
LR .
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Take a listen by tapping play below

or head to the next page to read.

UNLOCK NEXT LESSON
[ J
|9:41 Wl S @
< [
Welcome!
e
M G 75 Y
LR .
_
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Take a listen by tapping play below

or head to the next page to read.

UNLOCK NEXT LESSON
[ J
|9:41 all ¥ @m
< FRIDAY -
TODAY'S COURSE
Welcome! %
Extra credit? Unlock your next lesson
Track More Progress -+
O
|9:41 Wl S @
< [
Welcome!
e
M G 75 Y
LR .
_
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UNLOCK NEXT LESSON
[ J


Weight graph

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9:41 -Ill ? @'
< Weight graph T
61.3
FEB 4
62.0
60.0
GOAL: 59 KG
58.0
56.0
54.0
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|9:41 -Ill ? @'
< Weight graph T
80.0
75.0
70.0
61.3
65.0 FEB 4
60.0
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55.0
50.0
Feb 5
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|v
Weight Logged!

How are you feeling? Add an emoji and a note for the
day, if you'd like.

©® © © © ©®

®© T © & @

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|9:41 -Ill ? @'
< Weight graph T
80.0
75.0
70.0
61.3
65.0 FEB 4
60.0
GOAL: 59 KG
55.0
50.0
Feb 5
S
|v
Weight Logged!

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Design Company Profile
A \VJ
Fixed-price - Posted 5h ago
$40 Intermediate
Budget Experience Level
We are looking for a graphic designer who is able to
design a Company Profile brochure based on this..
more
Brochure Layout Design Graphic Design P )
] Payment verified $10k+ spent
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Fixed-price - Posted 2h ago
%300 Intermediate ,
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Hourly - Posted 4h ago
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Password and security

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£ Password & security
Face or fingerprint recognition m
@ Enabled
Use Face or Fingerprint ID instead of
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mobile app.
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Authenticator app code @
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Enter a code generated by your
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Text message @
Receive a six digit code by text message
to confirm it’s you.
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@ Enabled
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it’s you.
. ]
|9:41 all F @m)
£ Settings
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Password & security > 7
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NOTIFICATIONS 7
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|9:41 il F (Em)
£ Password & security
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Password py
0 Password has been set

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Face or fingerprint recognition m
@ Enabled

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Two-step verification options o
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"; Jobs

Figma Expert Needed
A \VJ

Hourly - Posted 4h ago
Less than 30 hrs/week Less than 1 month
Hours Needed Duration
Intermediate
Experience Level
Need someone who can meet deadlines and make
great product. New NFT project that is quickly..
more

Graphic Design Photo Editing Adobe lllustrato )
B3 Payment unverified $0 spent
Insta tile designed

A \VJ

Fixed-price - Posted 7h ago
$25 Intermediate
Budget Experience Level
Hi there | need a simple 1080x1080 Instagram tile
designing - | want it to depict a cute gentle floating..
more

Graphic Design

Q (¢ £ B Q

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. ]
|9:41 il F (Em)

"; Jobs

Figma Expert Needed
A v

Hourly - Posted 4h ago
Less than 30 hrs/week Less than 1 month
Hours Needed Duration
Intermediate
Experience Level
Need someone who can meet deadlines and make
great product. New NFT project that is quickly..
more

Graphic Design Photo Editing Adobe lllustrato )
B3 Payment unverified $0 spent
Insta tile designed

A \VJ

Fixed-price - Posted 7h ago
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| am a designer with 20 years of experience /
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have won multiple awards and have helped my
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|9:41 all ¥ @m)
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Figma Expert Needed
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Hourly - Posted 4h ago
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Need someone who can meet deadlines and make
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Graphic Design Photo Editing Adobe lllustrato )
B3 Payment unverified $0 spent
Insta tile designed

A \VJ

Fixed-price - Posted 7h ago
$25 Intermediate
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Hi there | need a simple 1080x1080 Instagram tile
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Lead Magnet and eBook
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I'm looking for someone that can create a 3-4 page
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Design Company Profile
A \VJ
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We are looking for a graphic designer who is able to
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Looking for someone to make
me .gifs of different Koalas i
Fixed-price - Posted 8h ago
$5 Entry level
Budget Experience Level
I need gifs or animated gifs to be used for branding
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more
GIF Animated GIF
] Payment verified $300+ spent
Need Banner Designs for
Website A \V
Fixed-price - Posted 17m ago
$30 Expert
Budget Experience Level
| am looking for a creative designer to create 05
banner designs for my agriculture-based website. |..
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Graphic Design Adobe Photoshop Adobe lllust )
] Payment verified $100+ spent
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9:41 all § @)
= E
+ roay () >
GAaIrne: INOOTIIT S Z2rocery grap B

EXTRA CREDIT? UNLOCK YOUR NEXT LESSON
] =)
Start eating less dense (
TODAY'S PROGRESS
Log your meals m
Great job!
Weighed in @
61.3 kg
You did yoga today! @
30 min
Track More Progress -+
. ]
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Raspberry Yogurt Parfait
servings
ERREREEN NN
0 1 2
258 Cal
. O P
|9:41 all § @)
||| Analysis
) s h [
s > 0 \
# ‘
School's in session!
Each meal you log is a chance to learn
something new.
Current meal streak: 2
T. 258 Cal
1,282 calories left in budget
|Today
1@ Breakfast
1® Morning Snack
1@ Lunch
1@ Afternoon Snack
1@ Dinner
!@ Evening Snack
|9:41 all ¥ @m)
< Back
Iﬁm ey YogurtiRarfait '
\“ - v - * )
A ‘ . z (
" s

Overview str
258 cal/serving
1 serving / 5 minutes
From Prevention

Log this recipe
|9:41 all & @@
Lunch 258 Cal
x Raspberry Yogurt Parfait 1525?1§|r\(l:§s|

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Analysis

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Whittaker's Almond Gold (86 Cal)
Poached Egg (36 Cal)
Whittaker's Almond Gold (86 Cal)
Whittaker's Almond Gold (86 Cal)
Limit your portions =
QD)
Red foods are the most calorie-dense and/or =
have the least healthy nutrients, and should be
eaten less frequently and in smaller portions.
Some common red foods are red meats and
dessert dishes. Try to limit these foods and be
mindful of your portion size when you do eat
them.
Fruit and Nut Bar (70 Cal)
Fruit and Nut Bar (70 Cal)
245 Cal left
. ]
|9:41 all T @)
||| Analysis
o o7
33 ‘ .
|
First things first...
Take a moment to celebrate your first meal
logged with Noom! Believe it or not, only1in 5
Noomers do this. What will you achieve next?
I. 494 Cal
1,046 calories left in budget
|9:41 all § @)
Back
Calories 804 AVAILABLE
(736 ] p—
GOOD
Great choice - Enjoy! < @@ge
Green foods are the least calorie-dense and/or S
contain the highest concentration of healthy
nutrients, and should make up the bulk of your
diet.
Some common green foods are veggies and
whole grains. Try to fill the majority of your plate
with these foods.
Lemon Juice (1 Cal)
Low Fat Vanilla Yogurt (225 Cal)
Cooked Mushroom (44 Cal)
Eat moderate portions
294/693 Cal
Whittaker's Almond Gold (86 Cal)
Poached Egg (36 Cal)
Whittaker's Almond Gold (86 Cal)
Whittaker's Almond Gold (86 Cal)
. ]
|9:41 all ¥ @m)
Back
Calories 804 AVAILABLE
—
GOOD
Great choice - Enjoy!
%
270 Cal h
Lemon Juice (1 Cal)
Low Fat Vanilla Yogurt (225 Cal)
Cooked Mushroom (44 Cal)
Eat moderate portions
294/693 Cal
Whittaker's Almond Gold (86 Cal)
Poached Egg (36 Cal)
Whittaker's Almond Gold (86 Cal)
Whittaker's Almond Gold (86 Cal)
399 Cal left
Limit your po meree— —
|9:41 all § @)
Back

Eat moderate portions P b
Yellow foods have more calories and/or less o]
healthy nutrients per serving than green foods,
and should be incorporated in your diet in
moderate proportions.
Some common yellow foods are lean meats and
starches. While these foods aren't bad for you,
they should be eaten in moderation.

Whittaker's Almond Gold (86 Cal)

Poached Egg (36 Cal)

Whittaker's Almond Gold (86 Cal)

Whittaker's Almond Gold (86 Cal)

399 Cal left

Limit your portions
140/385 Cal

Fruit and Nut Bar (70 Cal)

Fruit and Nut Bar (70 Cal)

245 Cal left
. ]


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( Job Detail
Lead Magnet and eBook Designer for
Gated Content
Graphic Design
Posted 17 hours ago
- Specialized profiles can help you better highlight
your expertise when submitting proposals to jobs
like these. Create a specialized profile.
9. Worldwide
4 required Connects (31 available) (2]
We are looking for someone to re-design our
eBook/Guide so it can be used as a downloadable
asset and lead magnet on our website. | have a Word
document that's ready for you to work your magic on.
You have:
— Excellent design skills and can take a text-heavy
document and convert it into a gorgeous and easy-
to-consume professional PDF.
— A creative eye and can create icons, charts, and
graphics as needed to visually balance the amount of
text in the document.
- Strong language skills. While it's important that the
document has a clean and professional look and feel,
I need someone with strong English language skills
who can edit copy for consistency, take snippets for
callouts, and produce a final document with the
Submit a Proposal 4
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|9:41 all ¥ @m)
( Job Detail
Lead Magnet and eBook Designer for
Gated Content
Graphic Design
Posted 17 hours ago
- Specialized profiles can help you better highlight
your expertise when submitting proposals to jobs
like these. Create a specialized profile.
9. Worldwide
4 required Connects (31 available) (2]
We are looking for someone to re-design our
eBook/Guide so it can be used as a downloadable
asset and lead magnet on our website. | have a Word
document that's ready for you to work your magic on.
You have:
— Excellent design skills and can take a text-heavy
document and convert it into a gorgeous and easy-
to-consume professional PDF.
— A creative eye and can create icons, charts, and
graphics as needed to visually balance the amount of
text in the document.
- Strong language skills. While it's important that the
document has a clean and professional look and feel,
I need someone with strong English language skills
who can edit copy for consistency, take snippets for
callouts, and produce a final document with the
Submit a Proposal \V
. ]


Completing daily log

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||| Analysis

Select a Meal
YESTERDAY 736 Cal
v/ Breakfast 494 Cal
v/ Morning Snack 86 Cal
<% Lunch 0 Cal
v/ Afternoon Snack 70 Cal
<% Dinner 0 Cal
v/ Evening Snack 86 Cal

Finish day
|X
Are you sure you want to skip
these meals?
<% Lunch 0 Cal
<% Dinner 0 Cal
No, Log Meals
|X
||| Analysis

Select a Meal
YESTERDAY 736 Cal
v/ Breakfast 494 Cal
v/ Morning Snack 86 Cal
Lunch 0 Cal
v/ Afternoon Snack 70 Cal
Dinner O Cal
v/ Evening Snack 86 Cal