In February 2011, after some Cambodian tourism businesses had set up a global campaign called Adore Cambodia! to let LGBT tourists know they are welcome in the country, the Ministry of Tourism welcomed this initiative.
2011年2月，一些柬埔寨旅游企业成立了一个名为“崇拜柬埔寨”的全球运动，为了让LGBT游客知道他们在国内受到欢迎，旅游部欢迎这一举措。