According to a survey she conducted, which attracted 6000 responses, her readers are mainly Singaporean, female, young adults interested in fashion and "looking for an alternative voice".
她曾進行一項調查，吸引了6000則響應，這項調查顯示，她的讀者主要是：新加坡籍、女性、對時尚感興趣的青年，以及「尋找另類聲音」者。